THE SOLO START
Build Your Offer worksheet
Free
A one-page worksheet to pin down your customer, result, service, and test price. Work through it at your own pace.
Download the worksheetText file · Open, fill in, or print
Big skill. Little nudge. Let's go.
Great at cleaning, detailing, or getting the job done—but stuck on finding customers? Turn what you do into a clear offer, then put it in front of real people.
One page. A clearer starting point. Zero cost.
The shift we're here for
“I do car detailing.”
“I help busy drivers get a fresh-feeling car with an interior detail.”
Example offer, not a participant testimonial.
New pilot. Clear promises.
From “I can” to “here’s how”
You don’t need a fancy funnel. You need something specific to offer—and a way to learn what people actually want.
Your shareable offer card
“I help [customer] get [result] through [service].”
Build it. Share it with friends. Add an optional link to the free worksheet so someone else can find their starting point, too.
Choose a customer, name the result, and spell out what your service includes. Leave with an offer people can understand.
Set a starting price—not a forever price. Use real conversations to learn whether your offer makes sense to the people you want to serve.
Write a simple outreach script and use a follow-up tracker. In the Lab, aim for 10 prospect conversations—not 10 guaranteed sales.
Choose your next small step
THE SOLO START
Free
A one-page worksheet to pin down your customer, result, service, and test price. Work through it at your own pace.
Download the worksheetText file · Open, fill in, or print
THE GROUP PILOT
$99Pilot price · USD
A focused week for independent service providers who want a little structure and a reason to hit send.
See current listings for dates and enrollment details.
Your next chapter starts with one sentence
Start with the free worksheet. Get clear on what you sell. Then take your next step with the Lab.
Build my offer